Selling more is a matter of method.
We are a sales lab for hotels, restaurants, concerts, online stores and companies. We measure where people choose you and where they don’t, and we fix it channel by channel.
What do you sell?
Where do you sell today?
Example. Swap in your own channels.
Your position in each channel tap to mark
- Booking
- Google Hotels
- Own website
- AI answers
You’re on 6 channels and know your position in 1. That’s where the diagnostic starts.
See my full diagnosticFive businesses, one method.
The channels and the vocabulary change. The work stays the same: knowing where people look for you, measuring it and fixing it every week.
Hotels
- Where people look for you
- Booking, Expedia, Airbnb, Google Hotels, your website with a booking engine and WhatsApp.
- What we measure
- Occupancy, average rate, revenue per available room and the share of direct bookings.
- What we do
- Revenue management, OTA listings, paid media, SEO and GEO and a reservations center.
In the portfolio: The Boato, Porto Marina, Altitud, La Madriguera, Suites Las Palmas and Villa Alta.
Restaurants
- Where people look for you
- Google Maps, Instagram, delivery apps, online reservations and WhatsApp.
- What we measure
- Covers per service, average ticket, weekday occupancy and private events.
- What we do
- Google listing and reviews, social media and local ads, a website with the menu and event quotes.
In the portfolio: Plaza Universitaria, a food hall in San Salvador.
Concerts and events
- Where people look for you
- Ticketing, Instagram, TikTok, paid media, press and WhatsApp.
- What we measure
- Tickets sold per week, sales pace against the date, cost per ticket and capacity.
- What we do
- Presale and launch, ads in stages, a website for the show and WhatsApp support.
Ecommerce
- Where people look for you
- Online store, Google Shopping, Meta, marketplaces and email.
- What we measure
- Conversion rate, abandoned carts, acquisition cost and repeat purchases.
- What we do
- Paid media, SEO and GEO, a website that sells and follow-up on every cart.
In the portfolio: Protector Club, a consumer product in Colombia.
Companies
- Where people look for you
- Google, LinkedIn, your website, referrals, WhatsApp and AI assistants.
- What we measure
- Leads per channel, response time, close rate and cost per customer.
- What we do
- Paid media, SEO and GEO, contact center and the sales process from end to end.
We measure your neighbors too.
Every day, without asking them for a single number.
Estimated occupancy based on each competitor’s public availability, night by night.
This is what a week looks like from the outside.
Friday and Saturday fill up; midweek, half the market sits empty.
And this is how the rate gets decided.
When your neighbor fills up, your rate goes up that same day, not the following month.
A real measurement from the Ventrics tool. Average of six competitors.
Results with a before and after.
Hotels we operate or market, measured with the same tool before and after we started.
43%→72%
Indie Universe: occupancy in 90 days. Revenue went from COP 170 to 370 million a month.
25%→87%
Ecos Suites El Zonte: occupancy in 60 days. Revenue went from USD 30,000 to 73,000 a month.
62→80
Porto Marina: visibility score in AI search engines, out of 100.
2025 and 2026
The Boato and Porto Marina, selected by the MICHELIN Guide both years.
Who we work with.
We reply in ten minutes.
Ten minutes in, your customer has already bought somewhere else. Our reservations center answers, quotes and follows up on behalf of your brand.
Hi, do you have availability from November 14 to 16 for two?
Quote sent: suite with a view, breakfast included.
2 nights, Nov 14–16 · with an airport transfer.
An example conversation. Response time is reported every week.
Twelve points, one ecosystem.
A hotel isn’t built from scratch: you step into an ecosystem that already exists. We work every point a booking comes in through, from Booking to ChatGPT’s answer.
- Understand before executing
- Build relevance
- Intervene in the ecosystem
- Compete better in every listing
- Turn the rate into strategy
- Build direct-booking machines
- Generate qualified demand
- Lose no opportunity
- Connect the system
- Turn reputation into demand
- Your hotel's commercial extension
- Decide with data
Seven stages to scale.
A restaurant, a concert promoter, an online store or a services company all walk the same path: understand, propose, design, activate, convert, measure and scale what works.
- Understand the business
- Build the proposition
- Design the journey
- Activate the channels
- Convert every lead
- Measure what works
- Scale what grows
Six services, one yardstick.
Hire them together or separately. They are all measured with the same indicators.
- Paid mediaGoogle, Meta, TikTok and YouTube. Bought for results, not impressions.
- Social mediaInstagram, TikTok, YouTube and LinkedIn. Where your customer decides before searching.
- Price intelligenceWhat your competition charges and sells, measured daily. Our own tool.
- SEO and GEOShowing up on Google and in an AI's answer, measured before and after.
- Contact centerSomeone answers in under ten minutes, quotes, follows up and sells what goes with the sale.
- Websites that sellA site that answers why you, why now and why direct. And that an AI can read.
What it costs.
Three ways to work with us. All of them are measured with the same indicators and reported every week.
Get a quote on WhatsApp- Monthly moduleOne complete front with its team and its indicators: sales and revenue, paid media, contact center.
from COP 4,900,000a month, plus VAT
- ProjectA website that sells, a launch or an SEO and GEO strategy, with a delivery date.
Depends on scopefixed price
- DeliverableAn in-depth diagnostic, a channel audit or an indicators dashboard.
Depends on scopefixed price
What people ask.
What is complete revenue management?
Traditional revenue management moves the rate according to demand. Complete revenue management works the twelve stages a booking comes in through: understanding, positioning, channels, listings, rate, direct booking, demand, leads, technology, reputation, sales and intelligence. The rate is one of twelve.
What is complete revenue management?
Traditional revenue management moves the rate according to demand. Complete revenue management works the twelve stages a booking comes in through: understanding, positioning, channels, listings, rate, direct booking, demand, leads, technology, reputation, sales and intelligence. The rate is one of twelve.
Do you only work with hotels?
No. We work with hotels, restaurants, concerts and events, online stores and companies that sell products or services. The portfolio goes from seven furnished apartments to more than fifty rooms, and includes a consumer product, a food hall and a town hall. The method is the same; the channels and the scale change.
Do you replace the OTAs or compete with them?
Neither. Booking, Expedia and Airbnb are channels where your customer is already searching. We optimize them so that inside each one they choose you, and at the same time we make booking direct the best option for anyone who already knows you.
How do I hire you?
Through monthly modules, by project or by deliverable. Each module covers one complete front —for example, sales and revenue management— with its team and its indicators. Work modules start at COP 4,900,000 a month, plus VAT.
How long until I see results?
The first thing to change is the quickest to fix: your response time to a lead, which we bring under ten minutes. Rates and channels get adjusted in the first few weeks. Visibility in search engines and in AI takes months, which is why we measure it from day one.
Do you work outside Colombia and El Salvador?
Yes. Our in-person offices are in Medellín and San Salvador; our workplace is the world. The method is remote by design: your customer searches on Google, Booking and ChatGPT from anywhere, and we work where they search, in Spanish or in English.
Is the diagnostic really free?
Yes, and we don’t ask for your email to show you the result. It’s seven questions, ninety seconds, and it’s calculated in your browser. If you then want to go over it with us, leave us a contact and we’ll reply in under ten minutes during business hours.
Start by knowing where you stand.
Seven questions, ninety seconds and the result on your screen, no email required. Or message us on WhatsApp at +57 300 294 6683.
What do you sell?
The first question of the diagnostic.
Question 1 of 7